I await the Color of the Year announcements every year with hope that the colors will be relatable and livable for home improvement and interior design professionals, and especially for their customers. Behr's announcement of Rumors as their 2025 pick, hits all the buttons. Here's why:
Behr Rumors is Relaxing
Rumors is a true burgundy or ruby red. There is always a bit of confusion, if not controversy, with the burgundy vs. maroon, discussion. For the record, burgundy is a slightly cooler color with a bit more blue cooling its dominant red. Maroon, is slightly warmer with brown undertones. You may not see the difference between the two immediately, but when paired with other colors it becomes more noticeable.
The livability of Behr Rumors in your home is thanks to the slightly muted nature of this color. Introducing a deep color like burgundy can be difficult if it's too intense, or "sharp" as I often describe colors whose vibrance disrupts the balance of a space. The softness of Rumors makes it a restful color that is easily inserted into an already-established color scheme. When adding a color like burgundy, and its ability to read both warm and cool, you'll find it pairs well with most color schemes.
Behr Rumors is Versatile
Versatility might sound like a surprising quality for such a rich color, but its unique color mix, makes it ideal for a variety of uses, including:
Front Door Color - Red and Red-based colors are still the most popular choices for front doors. Rumors adds an extra touch of elegance to your entryway.
Accent Wall - Yes! Accent walls are still a "thing," and for good reason. It's the quickest and most economical way to update a space. Behr Rumors is ideal for an accent wall behind a headboard, in a large room that needs to feel more intimate, or as a way to dress up a boring wall at the end of a long hallway.
Office - A rich color like Rumors brings calm into offices both in and outside your home. With adequate task lighting, a rich color is easily compatible with a work space.
Dining room - The huge "red dining room" trend has passed and given way to deep colors like burgundy, navy blue, and even black. The lighting needs of a dining room are often less task-oriented, and more aesthetic, so a deep color like Rumors is a good fit.
Foyer - Dramatic entrances have been a thing forever, if you're in the theatre world -- but you can also bring that same drama to your foyer, (no matter how small) when you choose a stunning color like Rumors. Lighting is key to not only ensure that it supports the activities there, but also to create a fabulous entrance.
How to Use Color Trends and Colors of the Year
Color trends and announcements are enticing, because they create new ways of thinking about your space or even your wardrobe. Not every color trend is right for every space or closet, though -- so the key is take inspiration from it, and use as an accent or a jumping-off point to find a similar color that does work.
With this inspiration and ideas for Rumors, Behr's 2025 Color of the Year, the possibilities are endless, and I expect to see it grow as a go-to color for a long time.
-Diana
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